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INSIDE:

How to Write a Resume That Doubles Your Interviews Practically Overnight

Plus the 7 mistakes that are crippling your job search...and how to easily fix them today to stand out from your competition

And that's key because right now, the competition is only increasing so you need to use any advantage you have. The best part about what you're about to read is you can use this approach with any company in any industry.


Consulting? That's what I do most frequently but...


What if you’re a public school teacher who wants to get into management consulting? Yup, I've done that.


What if you have no directly related experience and there are 200 other applicants? Yup, I've done that too…


So here’s a preview of some of what you’re about to see:


✅ The little known reason why resume review systems should be the absolute last thing you’re thinking about when writing your resume (it actually blew my mind when I learned this about recruiters at A-list companies…)


✅ Why you don’t actually have to check every box before applying a job and successfully getting an interview (this might be the most hiding-in-plain-sight revelation you see today)


✅ An explanation of why you’ll get better results by actually writing less on your resume

My name is Eric Butts (you can call me EB) and I run ericpbutts.com, a site helping aspiring financial professionals land jobs and pour rocket fuel on their career progression. I’ve landed interviews at their dream companies like I’ve been able to do with Google, Kraft, Accenture, and Pepsi to name a few.


And all of this has come without growing up next door to a couple of CEOs learning corporate speak as a second language.


I’m a licensed CPA in 3 states and have an MBA from Northwestern’s Kellogg School of Management but I most proudly represent…

The school of hard knocks!


Because everything I’m sharing with you right now was learned on the job, not out of a textbook.


Even while studying at one of the world’s top business schools, my resume needed a whole lot of work…


Check it out...



Summary Edits

Yikes… all that money invested in this top tier MBA and I still didn’t really know how to market myself.


I started wondering if I would even be able to get a return on the debt I took out and what that would mean for my family, especially my newborn daughter, if I couldn’t find a job paying me more.


Even with this round of edits that you see, the summary barely scratches the surface of what finally clicked for me later on…


Not long after I wrote that disaster of a first draft resume you just saw (I’ll tell you how to get the full breakdown in a moment), I worked with a career coach who helped me make more edits.


And that revised resume landed me a job with a 73% increase! (I’ll tell you how to get access to that in a moment too.)


Based on years refining my own resume and working and re-working resumes I get from other high-performing job seekers like yourself to try to figure out if it was a fluke…


… if I could truly target any company of my dreams and get them to call me back.


Then I got into a hiring manager position where I was also interviewing and making hiring decisions, and that’s when it all came together.


Making hiring decisions while simultaneously still working with job seekers gave a perspective that I hadn’t and still haven’t seen anywhere else.

 

You see, everything I teach is based on what I’ve seen from first hand experience then and what’s working in the world right now.


… and these days it’s not uncommon for me to get 2-3 unsolicited interview requests per week


Based on that statement, you might be wondering if I’m able to get my foot in the door at some of the top companies in the world, then why would I spend any time telling you my best tips.


Here’s why…


Because I wish someone had explained how to land a job to me in simpler terms sooner. It’s the same reason I started ericpbutts.com. At one point, I even had used the tagline “career stuff you should know but maybe you don’t.” 


(In hindsight I should’ve swapped out “maybe” with “probably” based on what I’ve seen but you live and you learn.)


And the proof that what I’m talking about work isn’t just me doing this for myself either.


I’ve helped a public school teacher transition to a management consultant position with a psychology degree…


… and a project manager with ZERO education industry experience transition to a private school administrator role, beating out 200 other candidates (after almost not applying because of so many unmet job requirements).


I tell you these things not to brag but to say I’m confident you can do the same.


“If Writing a Winning Resume is so Simple, Why Isn’t Everyone Already Doing it right?”

Most resumes — even the ones you pay to have written for you -- focus on the wrong thing.


The market is saturated with people who claim to be professionals at job search when they’ve never had to hire someone and probably haven’t worked in the industry you want to work in.


If you take a close look at the resume writers out there — whether it’s through their book, done-for-you service, or resume writing training — you’re most likely going to run into one of three types of people.


The reformed recruiter turned resume writer

You have to know that recruiters approach hiring in a totally different way than the people who actually make the hiring decisions. While they’re telling you about ATS compliance, smart competition is following a more straightforward approach, putting their resume in front of the decision maker, and having a job offer before the position even gets posted to the public.


That’s not to say all the ex-recruiters turned resume writers are bad, but the reality is 80% or more of these professionals just aren’t that good… 


It’s not for lack of effort but a lot of times these “professionals” seem to be just random people with the availability to read resumes but little to add in terms of value. 


And if you go with a resume writing agency it’s way more likely you’re going to have someone reading your resume who barely found a job themself.


The new kid on the block

There’s recently been a spike in resume writing pros who are less than 1-2 years into their careers providing job search advice. 


If you’re fresh out of college this could work, but if you’re looking for someone who can tell you how hiring managers are thinking about executive roles, which is ultimately what you need when you’re trying to land a job, it’s going to be a struggle to get that going down this path.


The has been

Occasionally, you’ll find someone who used to be in the job you want but now they’re doing something else as a professional, mainly writing resumes. That tells you that they’re probably not as close to what’s going on in the industry as you might expect based on their brash claims of teaching you all of the resume secrets.


All three of these people have one thing in common. 


None of them can tell you what hiring managers are looking for right now… so they can’t provide you with the step-by-step blueprint that you need to turn your resume into an interview magnet.

The 7 Myths That Are Holding Back Your Job Search

Myth #1: Every minute detail of every job you’ve ever done deserves space on your resume.


Truth: Nobody wants to read your life story. They simply want to know if you’re worth talking to about the position that needs to be filled.

  

Myth #2: To get more interviews, you should just keep spamming the same resume to every job.


Truth: Submitting job applications has gotten easier than ever. More than 90% of job applications are submitted online but…


Landing job interviews isn’t the total game of chance some would have you to believe… 


The easier it becomes to submit resumes for you means the easier it becomes for everyone else too


That means you need to focus more on making sure yours is sending the right message — and not giving the impression you just hit upload and submit on as many applications as possible like most people do. 


Myth #3: You don’t have enough time to craft a proper resume.


Truth: You can actually have a hard-hitting, eyeball-grabbing resume done in less than a day IF you know what I know (and I’m going to share with you)


Myth #4: You don’t need a resume if you’re not actively looking right now.


Truth: If you haven’t learned anything else in 2020, it should be this. Stuff happens, and you could find yourself unexpectedly needing to land a new gig.

What’s even better than knowing you’ll be able to ride out the storm is the fact that writing a proper resume translates to LinkedIn bios, which translates to opportunities finding you that you didn’t even know existed.


Myth #5: Nobody’s hiring right now.


Truth: Yes, hiring may be slowed but you should know that with challenging times i.e. recession, new opportunities are created in struggling companies.

And other companies will see their fortunes grow, which will create a different set of opportunities.


The bottom line is you need to focus on not removing yourself from competition before the game even starts.


Myth #6: You need to meet all of a job description’s requirements to have a strong resume.


Truth: Most job descriptions are written for the ideal candidate, and finding the ideal candidate is tough, especially if there are deadlines involved.

I read a Harvard Business Review report (I think) on how men apply for jobs after meeting 60% of requirements where women tend to try to meet 100% first. 

The reasons for that might not be what you think but the message is still the same. You don’t need to be part of this statistic.


Myth #7: You have to get past the applicant tracking system (ATS) to get an interview.


Truth: The vast majority of jobs are filled by warm referrals. I’m talking 70-80%. Do you know what that means? It means people who are worrying about the ATS are investing heavily in the wrong space.


In fact, one of my resume writing friends (one of the few good ones) told me recently that she heard from a recruiter at a top company that the top companies don’t even use the ATS to fill open positions! 


They use it as a database to track candidates they’ve found through other channels and pre-screened them as desirable candidates, primarily Linkedin.

It might feel a little like the “red wedding” episode of Game of Thrones after seeing all those myths brutally slaughtered, but you’re better off for it.


If you just take those 7 things and run with them, you have more than enough to transform your resume into an interview magnet…


But if you want your resume to be elite… I’m talking top 1%, the last piece of the puzzle is letting you in on my resume writing approach…



Introducing: Breakthrough Resume Writing

Breakthrough Resume Writing is the only place where you’ll have the opportunity to work with a current hiring manager to understand exactly what top companies are looking for in your resume so you can turn yours into an interview magnet.


After seeing so many people make easily avoidable interview-repelling mistakes in their resume…


… And realizing they understand at least some of the “what” of writing a resume that consistently gets interviews…


… But also that they have no idea on how to execute, it hit me that the real solution is rather simple.


Just learn how to write exactly what hiring managers are looking for. 


See what I mean about knowing the “what”? 


“Write what hiring managers are looking for” is easy to say but not as easy to do, at least until you see the simple system I’ve pulled together.

I’ve decided to share the resume secrets I’ve learned as someone who regularly reviews resumes as a hiring manager and as a career coach AND who regularly gets calls as a prospect.


Combine that with the fact that my consulting clients are hiring managers as well, and I have a vast pull of people to pull from to share what’s working right now


I can’t reiterate the importance of this enough. 


Using my approach, you’ll overcome the biggest resume challenges I see — and do it with zero overwhelm which means… 



✅ No more holding off on your resume because you don’t know if you meet enough requirements (you do)


✅ No more holding off on your resume because you think nobody’s hiring (they always are)


✅ No more holding off on your resume because you’re looking for a graphic designer (you don’t need one)


The result is a simple, easy-to-implement approach to cranking out a resume in less than a day that’s as close to recession-proof as you’re ever going to get.



Here’s What You Get Inside Breakthrough Resume Writing

Breakthrough Resume Writing is a quick-to-consume, five module course (video and audio only options) you can listen to on your commute (some people are doing that again, I hear) or even while you’re taking the dog for a quick walk around the block.

 

Each module is focused on actionable advice so you can start getting more interviews TODAY. 

 

Here’s come of the career-changing takeaways you’ll be equipped with after completing the course:


Module 1: The Breakthrough Resume Writing Blueprint

This is where you’ll learn the core structure of what you need to include in your resume, what you should leave out, and the right order to make all the ingredients work together like grandma’s lasagna (yes, the order matters).


But most importantly, you’ll learn or confirm how you should think about the purpose of your resume and what kind of work you should expect it to do for you.


Here’s how you’ll get there:


➤ What job seekers who consistently get interviews know about resume writing

If you don’t have this simple concept ingrained deep into your brain, you’ll be destined for a life of mediocre results


The 4 things you need to include in a resume that consistently gets interviews (and 3 things you should exclude)

These building blocks will give you the rock-solid foundation of a resume that’ll have recruiters and hiring managers piling into your inbox to interview you, even when you’re not looking for a job


Module 2: The Timberland Boot Steel-toe Intro


Once you’re comfortable with the purpose and structure of your resume, you’ll dive into how to craft the first element of your resume. This is where we’ll learn about what to do on your resume to grab attention right away and prime the reader to WANT to spend more than the usual 6 seconds reading YOUR resume.


Here’s how you’ll get there:


 The only 3 ways you should begin a resume if you want more interviews + examples

These work at all experience levels and doing anything other than one of these is practically guaranteeing your resume a one-way ticket to the reject pile. You don’t want that, do you?


Module 3: The W.H.Y. Formula for Creating Perfect Resume Bullets

After you pick up momentum with your opening, this is where your value is really going to shine through on your resume. The truth is a single bullet can be enough to land you an interview at your dream company. And there are two concepts you’ll knock out that will make that dream a reality:


➤ The one question you should ask to know if a bullet should make it into your resume

Literally every day I see resumes missing this critical point and that’s costing them thousands of dollars they could have easily put in their pocket by asking this one question.


The one word that gives your resume an instant boost in credibility

When it comes to melting away any doubt that you’re the right person for the job, injecting this word into your resume is just what the doctor ordered.


Module 4: Upgrading Your Ammunition


So now you know what bullets you should include based on what you did in module 3, you’re going to crank the persuasion up a few notches and find the perfect words to show that not only do you do impressive, relevant things but you also already speak their language.


Here’s what you’ll do to show the reader that you can start with less of a learning curve than your competition:



 How to find the exact words you should use on your resume to get more interviews

These 4 places will gift wrap the perfect words for you to place directly in your resume with NO GUESSING every single time (most resume writers don’t think of these but now you will).


Module 5: Upgrading Your Ammunition

In this final module, you’ll learn a technique that I estimate will put you ahead of 99% of your peers when it comes to being able to respond quickly without sacrificing quality. It is icing on an already delicious resume cake that you build in modules 1 through 4.


Here’s how you’ll do it:


 The “salmon run” technique that will have you leaving your competition in the dust with the way you can write a compelling resume for any job within minutes

If you need to write resumes for multiple jobs and do it fast, I think this is the best way to go about it. Once you see it, you may want to slap yourself for not thinking of it first (but please don’t).


And since you’ve stayed with me so far, I want to show you how much I appreciate you and how much I’m invested in your success with a few extra goodies. But first, I want you to know...



WARNING: This Training May Have to Go Back Into the Vault With No Notice

Part of being a director (especially one being considered for partner) at one of the top accounting and consulting firms in the world is they have a lot of rules

.

And to be honest, I probably should’ve checked with them before I put this out there to make sure they were comfortable…


But I didn’t. Because it’s important to me to share this with you today.


I’ve already had one situation with them where they didn’t want me writing because they didn’t want people assuming if they did exactly what I did they would automatically get a job at the firm.


And make no mistake, it definitely 100% doesn’t work like that, but you’d have a hell of a better chance than doing something else.


Until somebody says something, though. I’m going to keep piling on by giving you bonuses that each individually are well worth the investment in this course.


Bonus #1: Early Career Resume ($97 Value)


Template download and video breakdown of the resume I was using a couple of years out of college. It worked to get interviews but I’ll also share some places where there is some opportunity to tighten things up and make it more compelling.


Bonus #2: Mid-Career Resume ($97 Value)



Template download and video breakdown of the exact resume I used that landed me an interview that ultimately led to a 73% increase in my salary. My life was forever changed, and I don’t think it would’ve happened without the resume. There’s also another key tip I’ll share in the video breakdown on why this resume was effective.


Bonus #3: Consulting Executive Resume ($97 Value)


This is a version of the resume that now includes my consulting experience. This one has and continues to get attention from top companies in industry and other consulting firms.


Bonus #4: A growing library of resume breakdowns ($97+)


I’m currently building a library of resume breakdowns for your reference, so you can see how these techniques apply across any industry that involves… humans.


Bonus #5: Access to email me questions about your resume or job search (priceless)


Once you enroll in Breakthrough Resume Writing, you’ll be able to send across quick questions on what you’re doing or thinking and I will give you my honest thoughts, and I’ll let you know if it’s something I’ve seen before or applying a critical lens and extrapolating based on other experiences. I doubt you’re going to be able to get this anywhere else.


How to Get the Best Results With Breakthrough Resume Writing

When I say I made it as simple as possible, I mean it.


You log in with the details you receive via email after enrolling…


You watch or listen to a lesson…


If you have questions, you can email me (eric at ericpbutts.com) or leave a comment right in course itself and I’ll answer it.


Then you implement what you learned for your own resume BEFORE moving onto the next lesson.


And the more you practice what you learned and the more you get into the resume breakdowns, the better the results you’ll see.



So What’s It Going To Take For You To Get Access to Breakthrough Resume Writing and All of These Bonuses?

Look, if you wanted me to write your resume for you, it cost you $1,900.

 

And if you have it to invest, I honestly believe it’s totally worth it, considering your livelihood is at stake and it will be make more than a $2K difference on your job... but $2,000 is nothing to sneeze at…


With Breakthrough Writing, you’ll have a repeatable process (the exact process I’d follow) and an understanding of the psychology that makes a resume work to serve you throughout your career… and you’d be investing a fraction of the price of having me write your resume for you.


So let’s recap everything you’re getting:


✅ Breakthrough Resume ($1,900 value)


✅ Entry Level Resume and Video Breakdown ($97 value)


✅ Mid-Level Resume and Video Breakdown ($97 value)


✅ Consulting Executive Resume and Video Breakdown ($97 value)


✅ A growing library of other resume breakdowns ($97+ value)


✅ Access to yours truly to email quick questions about your resume / job search (priceless)


That’s a total value of $2,228


You’re not paying anywhere near that amount though. In fact, because I want people to get access and get results fast, you can get access today for $37.


That’s a 98.3% discount to you.


When you enroll in Breakthrough Resume Writing today, you’ll get instant access to material designed where you can implement it in a day, so you’ll have 6 more to sit back and admire your work to decide if you want to stay a part of the community.


All you have to do is click the enroll now button below, and enter your credit card details. 


Once you’ve paid, I’ll enroll you into my course platform (Thinkific), you’ll get an email with a link to reset your password and log into the course where you can start seeing results in your resume literally within minutes.


So let me ask you a question…are you ready to land an A-list job with Breakthrough Resume Writing?



Yes, I want to land an A-list job with Breakthrough Resume Writing!

Enroll Now

Before you make your decision — and you should make a decision — think about what’s on the line for you. Landing an interview that leads to a job can get you 15%, 20%, even 30% more than what you’re making right now…


Would that kind of bump in your income change your life?


If you answered “yes” to that question, you need a Breakthrough Resume.


If you thought at any point this week that you’re capable of doing more than what you’re doing in your current position (and want to be paid more), you need a Breakthrough Resume.


If you’ve been sending out resumes with not so much as an automated acknowledgement coming back, you need a Breakthrough Resume.


If you’re not sure things are going to work at your current company… doesn’t matter if you think you might be counseled out, fired, or part of a pandemic related restructuring… you need a Breakthrough Resume


If you’ve ever thought I want to work for Google, but they’d never even consider me, you need a Breakthrough Resume.


So if you’re ready, I’ll see you on the inside and let’s get to work on your breakthrough.

– EB


p.s. The bottom line is you can get more interviews by using Breakthrough Resume Writing, because it gives you the proven strategies for writing an interview-getting resume and doing it fast with no guess work.


Yes, I want to land an A-list job with Breakthrough Resume Writing!

Enroll Now

The EB Never Less Than Success Guarantee

I’m so excited to work with you and want to make it as easy as possible for you to confidently and enthusiastically jump on this offer that I’m going to make you a promise…


You can go through the five modules any time over the next 60 days and if you’re not seeing and feeling the change I promised…


… the ability to write a killer resume within minutes and the knowledge of how to find the exact words to use (and what to leave out)…


… and double your interview responses…


… the peace of mind as you click submit on your job application knowing you had the benefit of having an insider in your corner


… you’ll get your money back 100% with no questions asked AND I’ll get on the phone with you and personally work through your resume with you until you do. Just email [email protected] and I'll take care of the rest.


The reason I’m so confident is because:


1) I’m showing you what I see working every day. I’m not a “has been” trying to “pivot” into a new career and


2) I’ve broken it down into simple steps for high performing accounting and consulting professionals to see results fast.




Yes, I want to land an A-list job with Breakthrough Resume Writing!

Enroll Now

Frequently Asked Questions

Q1: Money is tight right now. Will Breakthrough Resume Writing really work for me?

If money is tight right now, and changing that situation is dependent on landing a new job, you want to stack the deck in your favor as much as possible. And Breakthrough Resume Writing is the best way I know how to do that.


While I specialize in accounting and consulting, the truth is I fully believe what I teach applies to any industry where you have humans involved (i.e all of ’em).


And the good news is, even if it doesn’t you have a full 60 days to figure that out and can get 100% of your money back by dropping me a quick note at [email protected]


Q2: I don’t think I have the right experience to land my dream job. Will I be able to get the same offer later?

When you’re done with Breakthrough Resume Writing, you’ll understand the change that happens when you focus on skills and results instead of who’s name is over the door where you’ve been faithfully taking your talents every day.


I guess what I’m saying is I don’t know if the offer will be here later or not but I believe you have what you need right now to make a real shift in your job search and career.

Q3: What about the graphic designer to make my resume look pretty?

I’m teaching you the fastest path I know to get the results you deserve — more interviews and more job offers with more money. Once your resume is dialed in, sure you can go back to it and add some extra flare. But I suspect you’ll be more concerned with figuring what to do with all the extra money coming into your bank account each month.

Q4: I see other resume writers making offers. Why should I choose yours?

Speed.


A lot of resume writing offers I see are from a recruiter’s perspective with an excessive amount of time focusing on ATS compliance.


Breakthrough Resume Writing is for the action-taking, high achieving job seeker and focuses on how business actually happens.


I'm confident what I teach is the fastest way to get to results. 


Q5: Do you write resumes full-time?

No, I am a full-time CPA / management consultant, serving a number of clients in different industries. That exposure day in and day out is what best positions me to share with you what’s working right now, bypassing HR with a front row seat to where the work you want to do is happening.

Q6: I have a lot going on right now. How much time is this going to take?

I estimate you can spend a couple of hours and have a fully loaded resume for a job you want to apply for. To get the full benefit and set yourself up to be able to crank out resumes for different jobs, I think you can comfortably do that in a day.

Q7: You make a compelling case. Can you remind me of everything you’re including again?

I sure can. Check it:


✅ Breakthrough Resume ($1,900 value)


✅ Entry Level Resume and Video Breakdown ($97 value)


✅ Mid-Level Resume and Video Breakdown ($97 value)


✅ Consulting Executive Resume and Video Breakdown ($97 value)


✅ A growing library of other resume breakdowns ($97+ value)


✅ Access to yours truly to email quick questions about your resume / job search (priceless)


That’s a real United States dollar total value of $2,228 that you can get access right now for only $37 when you enroll today by clicking the button below


Yes, I want to land an A-list job with Breakthrough Resume Writing!

Enroll Now